SEO Manager

As Virtuagym keeps on growing, we are now looking for a new face to complement our Marketing team. As an SEO Manager, you will be responsible for driving the organic growth of our website through smart, content-led SEO strategy. You’ll take full ownership of how our content ranks, performs, and converts - from blog and landing page optimization to link-building and keyword planning. Will you join us in our quest to create a healthier and happier world?

Join a high performing team and make an impact!

We're a passionate, driven team with a strong focus on growth and delivering outstanding results. At Virtuagym, we cultivate a high-performance culture built on dedication, ownership and driving excellence. If you're a self-starter who embraces challenges, thrives in a fast-paced, dynamic environment and keeps going where others might stop, this could be the perfect role for you! In return, you’ll join a team where you can grow, develop, and truly unlock your full potential.

We have a beautiful office in the center of Amsterdam and while we foster getting together to exchange ideas and energy, we are a remote-friendly company. This means that you have the freedom to work from home whenever you want, provided you keep delivering great results! At the same time we love bringing our teams together by organizing team events and company parties to brainstorm about the future of our industry and build friendships, while having fun along the way. 

What the role looks like

As our SEO Manager, you will take full ownership of Virtuagym’s SEO strategy across all organic surfaces. Your core mission: grow our organic visibility by ensuring that our blog, landing pages, and website content are optimized to rank for the right topics, reach the right audiences, and convert qualified traffic.You’ll lead keyword strategy, content optimization, and on-page SEO efforts,  while also building out scalable link-building tactics to strengthen our domain authority. You’ll work closely with content writers and regional marketers to expand our reach across the Benelux, DACH, Spain, and global markets. 

You’ll also monitor and support technical SEO health and explore emerging surfaces like AI-generated search results and app stores: you will play a central role in strengthening our authority in the fitness and wellness space by ensuring our content and technical foundations are best-in-class. This role is perfect for someone who can balance analytical rigor with content intuition and who understands the evolving nature of SEO in a multi-platform digital world. We are looking for a full-time employee. 

Some of your key tasks

• Own and implement the SEO strategy across our blog and key landing pages, driving growth in rankings, traffic, and conversions.

• Optimize on-page content, metadata, and site structure to boost rankings and authority across priority topics.

• Lead keyword research and gap analysis to guide new content opportunities across markets.

• Build and execute a sustainable link-building strategy to increase domain authority and topic cluster strength.

• Monitor and maintain technical SEO health, including audits, page performance, indexing, and crawlability.

• Collaborate with content teams to guide topic ideation, keyword strategy, and internal linking best practices, and enable internal teams by training stakeholders on SEO fundamentals to ensure high-quality content delivery across campaigns..

• Analyze organic performance using platforms such as GA4, Google Search Console, and SEMrush in order to turn insights into clear, actionable recommendations.

• Stay informed on Google algorithm changes, AI-driven search trends, and competitor SEO strategies.

• Contribute to secondary SEO surfaces, including App Store Optimization (ASO) and AI-generated result visibility, where relevant.

What you will bring to the team

• 3+ years of hands-on SEO experience, with a strong focus on content optimization and authority building across regions, personas, and multiple content types.

• Strong analytical and strategic mindset, you know how to translate performance data into action plans that improve rankings, traffic, and conversions.

• Full proficiency in English (written and spoken); a second European language between Spanish, Dutch and German is a plus.

• Experience using tools like GA4, Google Search Console, Ahrefs, SEMrush, or Screaming Frog to guide content and technical decisions.

• A solid grasp of how SEO fits into the B2B SaaS marketing funnel, including its role in demand generation and lead quality.

• A high level of ownership and initiative, you proactively identify SEO opportunities, prioritize high-impact work, and keep learning to stay ahead of evolving search behavior.

Important note: please do apply if you meet 70%+ of the criteria. At Virtuagym we hire great people, not just resumes. If you can't check off a few requirements but are a fast learner, we’d love to hear from you!

Here’s why you should join Virtuagym!

Benefits: 

🚀 Grow your career by having a direct impact on our business results, in a team where learning and personal growth are at the core.

🌎 Remote-friendly: you can work from your home in The Netherlands. 

Please note: for our Amsterdam office vacancies, even though we are remote-friendly, we can only hire people who live in the Netherlands/are open to moving to the Netherlands, and hold a Dutch citizen service number (BSN).
🌴 25 paid vacation days per year (based on a full-time contract), with the option to buy extra vacation days when you have used up all 25 days

🏡 Pension scheme and a holiday allowance of 8% 

💻 We provide your home office set-up and hardware and a working-from-home allowance.

💪 The Virtuagym Health Program: a monthly contribution towards your gym subscription (Trainmore, Basicfit, Classpass, Urban Sports Club etc.), Friends & Family gym discount and free video-on-demand workouts.

✈ Work from abroad (within Europe) for up to 12 weeks a year with a maximum of 4 consecutive weeks.

💬 Unlimited access to on-demand coaching with psychologists via chat, phone, or video call through the platform OpenUp.

Cultural perks:

📈 Many opportunities for personal and professional growth within the company.

😎 A fun, healthy, and international work environment made up of over 35+ nationalities.

🗣 We believe in a flat hierarchy with room to take ownership: your voice will be truly heard.

⚽ Organized Virtuagym sports events throughout the year.

🎉 Awesome company events such as New Year's dinners, Summer outings, ski trips, etc.

🍝 Friday company lunches at our Amsterdam office.

🍹 Weekly Friday drinks and snacks in the office!

🐶 Pet-friendly office at the Amsterdam canals. Bring your pup to work day!

About Virtuagym
Virtuagym is a leading and fast-growing innovator in the digital health and fitness domain, offering a Software as a Service solution and multiple native apps to users worldwide. We offer coaching and management solutions for trainers, studios, clubs and corporate wellness, all with the vision to make the world a healthier and happier place.

Virtuagym is an ambitious, passionate and multicultural team of talented people who want to create a healthier world for all. We believe in teamwork, challenging each other, being bold and adventurous, working lean, taking care of each other and sharing success.  As a scale-up, we embrace our diversity, international character and our flat hierarchy that promotes great freedom, taking ownership and making a true impact. Our talented staff of 175+ employees are based out of two locations: Amsterdam, NL, and Medellin, CO. 

Every day with us will be an opportunity to cultivate and evolve your personal and professional skills, as well as to make a significant impact on a global scale. At Virtuagym everyone can grow, whatever background you bring with you. We are not just colleagues, we are friends, willing to help and support each other. By joining us, you become a part of a joyful and energetic team. 

Ready to join us?
Please do not hesitate to apply by clicking the ‘Apply for this Job’ button below! We will get back to your application within 10 working days. 

For any questions on the vacancy, please get in touch with the recruitment team at recruitment@virtuagym.com.